IT'S NOT *JUST* MARKETING

IT'S GROWTH, ACTIVATION & RETENTION FOR B2B SAAS

LET'S BREAK GROWTH BARRIERS

IT'S NOT *JUST* MARKETING

IT'S GROWTH, ACTIVATION & RETENTION FOR B2B SAAS

HI, I'M TAMARA, AND I SPECIALIZE IN:

TECH B2B MARKETING STRATEGY

Full-funnel strategy, from generating interest to in-app activation and retention.

SAAS PRODUCT-LED GROWTH

There's nothing more scalable than a marketing engine built around a strong product.

MARKETING TEAM OPTIMIZATION

Your execution is only as good as your team. Enable them to do their best work.

WHERE I BUILT MY STREET CRED:

WHERE I BUILT MY STREET CRED:

REGAIN FOCUS & CLARITY.

Sometimes, all we need is an outside perspective to help us sanity-check our decisions. Others, we need someone to shake us awake and pull us up while we pivot. Either way, happy to help.

  • Power-hour and consulting packages
  • Interim Head of Marketing service
  • Standalone audits & workshops

REGAIN FOCUS & CLARITY.

Sometimes, all we need is an outside perspective to help us sanity-check our decisions. Others, we need someone to shake us awake and pull us up while we pivot. Either way, happy to help.

  • Power-hour and consulting packages
  • Workshops and team optimization
  • Full audit of your marketing efforts

FROM PLATEAU TO MOMENTUM.

Stalled growth is typically a sign of unclear messaging, poor product-market fit, or even missing fundamentals. I will help you turn market reality into actionable growth.

  • Align positioning & messaging with real customer needs
  • Optimize the activation flow & improve retention
  • Get the revenue climbing, without the guesswork

MAKE YOUR INVESTMENT COUNT.

Spent your marketing budget where it matters. Together, we will optimize your spending and prioritize the initiatives that actually move the needle.

  • Find out which initiatives impact growth and retention
  • Cut or reallocate spend on tactics that don’t deliver results
  • Invest in your team, hire right, and grow internal capabilities

STRATEGY IS CHEAP. EXECUTION IS EVERYTHING.

Growth happens when we apply critical thinking, run disciplined experiments, and iterate based on what instinct tells us, and data confirms.

THE TOOLKIT: EARLY ACCESS

Building from scratch? How about a shortcut?

Access the exact checklists, templates, and frameworks I use for B2B SaaS strategy, team optimization, and funnel audits. Practical resources to accelerate your work, not slow it down.

LOVE TO READ?

The DIY Marketing Playbook offers two decades of experience simmered down to attainable steps.

  • Perfect for small businesses and micro-entrepreneurs
  • Offers a flexible, evergreen, actionable framework
  • Filled with real-world examples

LOVE TO READ?

The DIY Marketing Playbook offers two decades of experience simmered down to attainable steps.

  • Perfect for small businesses and micro-entrepreneurs
  • Industry and company-size agnostic
  • Offers a flexible, evergreen framework
  • Filled with real-world examples

DON'T JUST TAKE MY WORD FOR IT:

Tamara is a dedicated marketer who excels at crafting strategies, executing campaigns, and analyzing results. Her attention to detail, intense work ethic, and great sense of humor make her both highly effective and a joy to work with.

— Daniel McGlade, CPO


Tamara is an empathetic, fast-moving, detail-oriented professional who digs her work, knows the stuff, sets the right expectations all along, and makes sure everyone is aligned toward the same objectives. If you have a chance to work with her, take it.

P.S. She could easily be my business therapist.

— George Chasiotis, Entrepreneur


People say you can't have it all, but as always Tamara proved 'the people' wrong.

— Tom Barragry, Product Marketing Director

NOT READY TO DIVE IN JUST YET?

*No spam. Ever. Pinky promise.